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Fly London Shoes


About Fly London Shoes

Fly London have been making great footwear since 1995 when the founder of Base London teamed up with designer Perry King and Portuguese shoe factory Kyaia to come up with a brand new urban footwear brand. The collection was focused around naturally tanned leathers and real rubber soles to come up with an earthy inspired shoe collection that at this time was lacking in the fashion footwear market. They now had created a brand with a distinctive look and with amazing comfort!!.

Fly Shoes became a huge success and now the brand is sold in over 32 countries worldwide across Europe the states including and and other parts of the Far East . The ethos of Fly London design has been to protect the core collection which means that great styles are slowly evolved through all the seasons of the year so that top selling Fly London Boots styles like, Mol Vibe and Mes are kept in the collection and gradually reinterpreted in to the latest leathers and fashion colours, so a Fly London Boot might only be available in back, tan and brown but as colours come in then the pallet moves forward so boots are released in petrol and purple. With this in mind fly London can keep there Fly London Boots in fashion through all the seasons of the year.

The thing that fly London believe is key to there success and unique look is to employ fresh young designers who are allowed free rein to come up with innovative and clean modern design.

 
Men's Fly Shoes were added in 2003 and have been a huge success both in the and abroad. The shoes designs are truly innovative taking small but great tried and tested technique`s from the fly London women’s shoes and using them in the mens fly shoes collection. So for example we have Rate and Rage using the same rug leather that you find in the ladies boots. Also wide Velcro straps are prevalent as well as aggressive square toes as found in the huge selling 'B' collection like Boris and Bruce,

Fly London take the best selling styles from their adult ranges and develop them in to smaller versions in girls and bots sizes. So we have smaller versions of Mes which becomes Messy and scaled down versions of other top sellers which can be worn for back to school.

Fly London Shoes and the factory behind the brand are true leaders and innovators, they show how development of a top brand should be done and without compromise. This will ensure that Fly London Shoes are around for many a year to come!

 

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